Clever UK ad campaign nails it on “awkward disability moments”


Scope, a British group which advocates for people with disabilities, has partnered with the advertising firm Grey London and TV presenter Alex Brooker to make a clever series of ads meant to help non-disabled people avoid being awkward (and, you know, actively offensive) when interacting with people with disabilities. They also devised a quiz to test if you learned literally anything at all from the campaign.

Source: Vox

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